![]() The person returns the favor and engages with your profile.You acknowledge someone for producing quality content.There are several possible outcomes when using this strategy, all of which are positive: Search hashtags relevant to you and your personal brand, then leave feedback on your favorites. Rather, the value lies in the positive exposure commenting gives you. The value of commenting does not lie in the expectation of receiving a comment or follow in return. People enjoy being praised, it's human nature-so putting into words what you like about the content they worked hard to create is a great way to encourage positive interactions. ![]() I've found that commenting on pictures is the single-most effective method of engagement-more so than liking and following combined. I know I've mentioned this several times already, but it's worth repeating: engagement is the key to success on Instagram. You can do this through commenting, liking, and following. It makes sense that users who are already engaging with accounts similar to your own will most likely engage with yours if you reach out to them. Most importantly, engage with users who are engaging with other people in your niche. Study popular accounts in your niche to find out what they're doing right and use that as a guide for your future posts. Find your niche, then find people in your niche.Īsk yourself the following question: "What is my value proposition?" In other words, what makes your account stand out? What value do you offer your followers? Once you've answered this question, begin to search for users who offer value similar to your own. You must contribute to the Instagram community through meaningful engagement if you really want to grow your account. Users who are not actively searching for hashtags that you've used will never encounter your pictures. Tagging your pictures is a passive form of acquiring new followers. While tagging your pictures with relevant hashtags is effective if done in moderation, this method can't be your only means of gaining followers. Many people mistakenly believe the key to getting exposure for their pictures is through the use of hashtags. You can have the best pictures on the planet, but if no one knows they exist you're not going to gain followers. The best way to get noticed is to comment, like, and follow other Instagram users. Be patient, continue to create quality pictures, and users will eventually start to take notice. Personally, I don't follow any accounts with under 20 pictures-unless they are absolutely stunning. Snapseed for editing exposure and adding effectsĮven if you have quality pictures, many users won't follow you without a decent amount of pictures.This part is the most time-consuming, but luckily there are lots of f ree photo editing apps to that can help you take your Instagram pictures to the next level. Accounts with high-definition, colorful, and interesting pictures are the ones that most often have more followers. Before you can even think about growing your following, you have to give users something worth following. The single-most important factor in gaining followers is the quality of your content. The bottom line: the only way to get more followers is to give people a reason to follow you with a quality account and a focus on engagement. The Instagram rapture proved there are no shortcuts to building your following-at least not permanent ones anyway. The most notable loss belonged to Justin Bieber, who lost over 3.5 million followers in less than 24 hours. Many Instagram power-players lost thousands of followers, and some celebrities ended up losing millions. Users were warned in advance, but when it finally happened chaos ensued. Instagram announced it would be cleaning house by deleting all inactive or spam followers. Essentially what they meant to ask was, "Where did you buy your followers?" Despite my insistence that my followers were earned, not bought, I was often met with disbelief.Īnd then The Great Instagram Purge of 2014 happened. Unfortunately, this answer isn't much of a crowd pleaser and I'm usually met with disappointment. I'm always happy to explain the long list of strategies and techniques I experimented with, the countless hours I spent taking and editing quality pictures, and the years of dedication that it took. People often ask me how I managed to gain over 13,000 followers on my personal Instagram account.
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